We will only collect, hold, use or process your personal information where we are legally allowed to do so. We will ensure that your personal information is processed lawfully, collected for legitimate purposes, accurate, relevant and only kept for as long as necessary.
Why we process personal information
We process your personal information for the following purposes:
- To enable you to buy or use our products and services
- To provide you with product support and assistance
- To send you details of product updates (where appropriate under law)
- To send you our marketing materials (where appropriate under law)
- To contact you if you have requested communication from us
We only process your personal information in accordance with the law / EU General Data Protection Regulation. See the full privacy notice below for more details.
Lawful basis for processing data
The lawful basis for processing data which we rely on will be one of the following:
Contractual performance. We (or our online shop) will collect and process your personal information to enter into or perform a contract with you. This includes enabling us to take steps you request prior to entering into a contract – and once in a contract, to enable us (or our online shop) to perform the contract and provide you with the products and services.
Legitimate interests. We will collect and process your personal information for the following legitimate interests:
- Providing support for our products and services,
- Marketing purposes, including direct marketing, if you have given specific consent for direct marketing communications. You can opt out at any time by contacting us.
Consent. We will rely on your consent to process your personal information if you provide us with a testimonial, which may be used for marketing purposes.
Information we process
We process the following personal information in the case of invoicing directly from Axia Consulting Ltd: title, name, job title, business name, address, country, VAT number, email address and telephone number.
Customers may also purchase our products via our online shop (provided by SWREG / Digital River Inc) with payment by credit / debit card. We (Axia Consulting Ltd) do not have any access to and cannot see your personal credit / debit card details, and therefore do not hold any personal credit / debit card details. Your personal details excluding credit / debit card details are kept on record for accounting records and providing customer support.
We do not process any sensitive personal information and you should not provide us with such personal information.
Retention of personal data
Axia Consulting Ltd may retain your personal data for as long as you continue to use our websites, and thereafter as permitted or required by law.
Where you place an order or enter into a contract, we will keep your information for the duration of the order / contract and thereafter for such a period as permitted by law (eg to comply with financial legislation) or for so long as necessary for the establishment or defence of legal claims.
Where you make an enquiry, but do not order or enter into a contract, we will keep your information until that enquiry is resolved.
Where you expressly consent to marketing or other communication, we will keep your information whilst your consent is valid.
Where we no longer need your personal information and no longer have a basis for keeping it, we will delete it within two years.
We have in place reasonable technology and operational security to protect personal information provided by visitors and customers.
You can erase or block cookies from your computer if you wish, and you should still be able to view our websites.
We will never sell or rent your personal information to a third party.
We will only share your information with a third party or transfer your data outside the UK / EU for one of the following reasons. Where we do this we will comply with all of our legal obligations and will ensure that there are adequate protections in place to protect your information.
Organisations with which we may share your personal information include:
- SWREG / Digital River Inc. for the purpose of using their online shop and other services.
- Google Inc. for the purpose of using Google Analytics, AdWords and other services.
- Microsoft Inc. for the purpose of using Bing ads and other services.
- VWO / Wingify Ltd for the purpose of using VWO’s website optimisation service and other services.
- Law enforcement, regulatory, legal case or other government agencies where we are required to share by law.
Axia Consulting Ltd’s online shop (provided by SWREG / Digital River Inc.)
Axia Consulting Ltd sells downloadable products via an online shop provided by SWREG Inc. with customer payment by credit / debit card. SWREG Inc. is part of MyCommerce, a subsidiary of Digital River Inc. USA.
Axia Consulting Ltd may also sell products and services directly from our websites, using our own order forms or on receipt of purchase orders from customers.
Google Analytics and AdWords
Axia Consulting Ltd’s websites use Google Analytics to collect information about how people use our websites. We do this to ensure our websites are meeting visitor’s needs and to understand how we can improve our sites.
Google Analytics stores information about page views, sources, clicks and time spent on our websites via the use of a cookie. This information cannot be tracked back to any person as it is displayed as anonymised data, so as to help protect your privacy whilst using our websites.
Axia Consulting Ltd uses Google AdWords to see which pages lead to visitors enquiring about or purchasing our online products. This allows us to improve our marketing campaigns and enhance our paid search advertising.
Microsoft Bing ads
Axia Consulting Ltd uses Microsoft Bing ads to see which pages lead to visitors enquiring about or purchasing our online products. This allows us to improve our marketing campaigns and enhance our paid search advertising.
VWO website optimisation (provided by Wingify Software Private Ltd)
Axia Consulting Ltd’s websites use VWO website optimisation to collect information about how people use our websites. We do this to improve and optimise our websites.
Links to other websites
We only look to include quality, relevant and useful external links. However, Axia Consulting Ltd has no control over other third party websites and as such, we are not responsible for their content or reliability. We provide links to these websites for your convenience only, but do not endorse the material on these sites. When you visit one of their pages, you may be sent cookies from their website (which we have no control over). Please read the privacy statements on the other websites you visit.
Access to your information
If you contact us, we may ask you for additional information to verify your identity, prior to providing you with any personal information.
In all cases, we will treat requests to access information or change information in accordance with applicable legal requirements.
How to contact us
If you wish to contact us, please email us at firstname.lastname@example.org.
Axia Consulting Ltd, 17 New Road Avenue, Chatham, Kent ME4 6BA, United Kingdom.
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